Brand Identity Development
Consistency allows your audience to build a memory structure around who you are and what value you have to offer. This is why brand identity is crucial for any organization. A logo is not your brand, nor is it your identity. Generally speaking, brand identity takes certain elements and unifies them into whole systems. So the logo alone is not brand identity, but it’s a part of brand identity.
The main purpose of brand identity is to set guidelines on how to use those visual assets. Our Brand identity development consists of elements like, logo, key colors (color palette), corporate typefaces, consistent style for images, library of graphic elements. All of which comes together to form a Brand Identity Guidelines document.
Features
Market Research
Our experienced creative team will research your target market to ensure that the brand we develop speaks directly to them.
Style Guide
We will provide you with guidelines that show you how to use your logo/brand properly. Including placement, color pallet, and specs for printing.
Logo Design
You will receive 3 logo concepts in which you have the power to choose which is best.
One-Stop Shop
Once we have designed your entire Branding Kit (logo, style guide, stationary kit), we will set up your very own Online Print Store and load it with your design templates so you can easily order and re-order business cards, letterhead, signage and more.
Seed
- Our Seed Plan includes
- Logo Design
- 3 Concepts
- Quick Turn-Around
Sprout
- Our Sprout Plan includes
- Market Research
- Logo Design
- 3 Concepts
- Style Guide - Fonts and Colors, Do's & Don'ts, Social Graphics
Spruce
- Our Sprout Plan includes
- Market Research
- Logo Design
- 3 Concepts
- Style Guide - Fonts and Colors, Do's & Don'ts, Social Graphics
- Stationary Kit - Business Card, Letterhead, Envelope
